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How to Keep People from Uninstalling Your Mobile App Mobile marketing firm Swrve has discovered that just 26 percent of users actually return to an app for a second time two days after opening it. After seven days? Developers can expect around 13 percent of those who downloaded their product to make a comeback. That's a problem, but it can be fixed. |
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What Apple’s Swift Means for Developers, Testers, and Businesses Apple surprised people at the Worldwide Developers Conference by introducing Swift, a brand-new programming language for OS X and iOS application development. What will this mean for developers, testers, and businesses who have poured time and resources into developing Objective-C expertise? |
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Mobile Testing: The First Step—or Two On many mobile projects, testing is not practiced well—or sometimes not done at all. Many testers from the desktop world are moving into mobile, and there is much they can take from traditional testing into the mobile space. Here are some ideas to get you thinking about testing mobile devices. |
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Responsive Website Design Versus Mobile Sites Just ten years ago, it was rare for anyone to access websites from their phones. Now, in today’s Internet-focused economy, many websites are seeing nearly a third of their traffic coming from mobile and smart devices. Read on to see if a responsive web design or a mobile site is the answer for you. |
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Smart Home Software Coming Together through Wink Hub Tech As of now, the prospect of upgrading to a smart home appears both too expensive and too complex for the average consumer to manage. However, central hubs coming from companies like Wink are looking to bring all of the unique software together in one easy-to-find place. |
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LinkedIn Gets Connected with Anticipatory Computing With the launch of Connected, the new app from LinkedIn, the company hopes to strengthen its hold on the attention and information of its consumers. Connected not only promises to keep you linked to your connections, but also aims to “take the ‘work’ out of networking.” |
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Can Microsoft Skype Translator Break the Human Language Barrier? Microsoft recently showcased a demo of the Skype Translator app. The demo included Skype VP Gurdeep Pall speaking in English with a German employee and the employee responding in her native language. To break the human language barriers, it must first improve upon the system's perceived limitations. |
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The July/August 2014 Issue of Better Software Magazine In the latest issue of Better Software magazine, there are insightful articles covering a wide range of topics impacting the software delivery process. Feature articles explore the next wave of computing: mobile and wearable intelligent devices and the experiences and challenges they bring. |