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Before Rolling Out Products, Walk a Mile in Their Shoes Beyond focus groups and surveys, different paths lead to uncovering ways to delight your customers. It is important to recognize the problems, challenges, wants, and needs of people. “Before you criticize someone, walk a mile in their shoes” is also good advice for rolling out products. |
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Use Silence as a Powerful Tool to Get Feedback If you want feedback from your users, sometimes the best technique for gathering information is staying silent. After someone responds to your question, instead of continuing the conversation, just pause. This encourages the other person to keep talking, and that's when you may get the most valuable information. |
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Is It Time to Stand Up for the Web? Does the Web need fixing? Widely acknowledged as the creator of the World Wide Web back in 1994 and the current Director of the World Wide Web Consortium on web standards, Tim Berners-Lee launched #ForTheWeb to help resolve what the organization views as current risks and future challenges. |
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The New Reality of Mixed Reality Want to play with a porg? Walk on Mars? Or help those with autism practice social skills? Welcome to the new reality of mixed reality, where digital and physical objects coexist and interact to provide a new medium that a variety of organizations see as full of potential. |
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4 Lessons from the STARWEST 2018 Keynote Presentations With a week full of sessions, tutorials, training classes, and events, the STARWEST software testing conference had plenty of takeaways useful for your professional and personal life. Here are four lessons distilled from the conference’s keynote presentations on testing, communication, and directing your career. |
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The World Has Product Ideas—and So Can You From where do organizations—both big and small—get product ideas? Most often, pioneers and revolution makers have ideas that are homegrown, but today the market is such that the world has ideas. Our industry has plenty of patterns, trends, and ideas to work on and augment. |
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It's Time to Be Cautiously Optimistic about Artificial Intelligence Artificial intelligence (AI) is an ongoing trend today. However, the picture is not all rosy—even for the insiders who are heavily invested in this space. They are being cautiously optimistic about the potential it holds and the potential adverse impact if the threshold is exceeded. |
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Hurricane Season 2018: Enhanced Forecasting and More Prep Time The 2017 Atlantic hurricane season saw three devastating major hurricanes. Like any team after a release that conducts reviews to see how they can improve, the National Hurricane Center found ways to enhance future communication to the public regarding where a tropical storm is headed and the potential impact. |