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Why Push Notifications Are a Tough Sell for Mobile Marketers It's difficult to imagine a mobile app that doesn't come with push notifications, and it's becoming even more difficult to imagine those pushes consistently containing valuable information that users actually want. Learn what works and what doesn't when looking to engage with your customers. |
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How to Get Your App Discovered and Downloaded With iOS and Android each swiftly approaching 1 million apps, getting an app noticed is no easy task. Here are some suggestions for making your app stand out from the crowd and attracting sticky users. Hints: Fresh eyes help, first impressions are important, and social media sites are your friends. |
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SAP Hiring Technology Workers with Autism Spectrum Disorders German enterprise software company SAP’s new recruiting initiative will focus on enriching its pool of software testers, programmers, and data quality assurance specialists by hiring more applicants with autism spectrum disorders. |
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When Good Bots Go Bad: How Ticketmaster Combats Hackers Live Nation and Ticketmaster are facing daily attacks from hackers worldwide who are looking to make billions of dollars off securing sought-after concert and sporting event tickets. The companies are sparing no expense in trying to avoid a lifetime of cat and mouse when dealing with bots. |
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3D Printed Airway Tube Saves Baby’s Life in Groundbreaking Procedure A baby was diagnosed with a rare condition that prevented his breathing on his own. University of Michigan researchers were able to use a 3D printer to fashion a splint to open the child's airway, and now he breathes fine. 3D printing could well be the future for life-saving medical procedures. |
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Roundup of the Latest in Coding News In the coding roundup, read about how a former cyber tsar to President Obama wants developers to plan for security early in development, coders are spending 20 percent of their time waiting, and GitHub is taking advantage of its own platform in order to create a new type of data format. |
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Should You Make a Disposable App? Disposable mobile apps are popular at conferences and events, but should companies be investing in these throw-away apps or should they shift their resources to more flexible mobile web solutions? |
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IBM Supercomputer Watson Now a Customer Service Agent Watson, IBM’s supercomputer that was introduced to the world on Jeopardy!, is trying out a new gig as a customer service agent. The artificial intelligence system will use its capacity to respond to natural language by answering call center customer service requests from everyday people. |