Even if automation, artificial intelligence, and everything else that’s been introduced within the software industry has changed how we test (and the tester’s role), that doesn’t mean testing’s not worth your time. In fact, with current customer expectations, it might be more important than ever.

Does your team desperately want to have a five-star app? If so, you are chasing the wrong goal. Relative measures of quality are better because they can be adapted to your own situation. Instead of asking “How can we get five stars?” you should be asking “How can we get more stars than the competition?"

Everyone wants to hire someone who can “hit the ground running.” But seeking a candidate who has all nine of the core skills listed on the job description shouldn't be the goal; instead, it's more important to find someone who can learn quickly, collaborate with others, and acquire those skills through work.