feedback gathering

Woman with her finger of her lips in a shushing gesture Use Silence as a Powerful Tool to Get Feedback

If you want feedback from your users, sometimes the best technique for gathering information is staying silent. After someone responds to your question, instead of continuing the conversation, just pause. This encourages the other person to keep talking, and that's when you may get the most valuable information.

Naomi Karten's picture
Naomi Karten
Clipboard with customer feedback indicating good and bad experiences The Right Way to Respond to Customer Feedback

Due to time constraints and other logistical issues, it’s not always possible to respond to customers about their feedback. But when it is possible, the impact on the customers can be strongly positive if you make your response personal. Here are some things to keep in mind the next time you gather customer feedback.

Naomi Karten's picture
Naomi Karten
Feedback form Make It Easy for Your Customers to Provide Feedback

The way some organizations request feedback ensures they don’t get much of it. If you really care about what your customers think of your product or service (and you should), you need to ask for feedback soon after the customer's interaction, give them time to respond, and allow space for their thoughts.

Naomi Karten's picture
Naomi Karten
The Importance of Customer Feedback to Building the Right Product

Customer feedback helps you adapt to what the customer finds valuable, ensuring you are building “the right product.” But many projects don't invite customers to iteration reviews; many don't conduct iteration reviews at all. If customers aren't giving feedback about your demos, then what are you adapting to?

Mario  Moreira's picture
Mario Moreira