mobile apps
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How to Keep Your Mobile App on Users’ Home Screens The average mobile user spends more than 80 percent of his time on just five mobile applications, which commonly include messaging and social media options. So, what can you do to not only get people to download your app, but also keep them interested for more than just a few hours? |
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The Most Interesting and Innovative Uses for Big Data As big data grows and we begin to understand how to effectively represent and repurpose complex information through advanced analytics, companies both big and small will find new and exciting uses for this bottomless ocean of data. Read on to learn of some of the best big data products. |
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Important Factors in the Move to Mobile The popularity of mobile devices is making the decision to have a mobile presence inevitable. But the move is not always an easy one. When crafting or modifying a mobile experience, you have to take into account design, user experience, and—perhaps most importantly—extensive testing. Read on. |
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The Real Cost of App Unavailability—and How to Avoid It Availability is often associated with load, but not necessarily with overall functionality and compatibility. However, with the number of apps flooding the marketplace, these other parameters are becoming increasingly important to consider. Building the right support team can help promote success. |
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How User-Generated Content Is Powering Businesses Businesses powered on user-generated content are able to reach the market faster than most other traditional forms of business. But getting users to generate content is not always an easy task. Read on to learn what practices help generate positive reviews, and how can you use them productively. |
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Twitter’s New Analytics Feature Reveals Your Social Reach With the introduction of Twitter’s analytics, everyone—not just advertisers or verified users—now has a way to measure the reach of their social media campaigns without cost. This new metrics offering will help people understand their online impact and fine-tune their communication strategies. |
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How to Launch a Successful Mobile App With so much competition in the mobile apps market, how are applications able to differentiate themselves? Several factors—design, implementation, and market dynamics—go into launching a successful mobile app. Right now, three main types of apps stand out. |
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Google Could Erase the Line between Web and Native Apps The latest update to Android is going to make web-based applications more integrated with native apps, reducing the transition time when switching from one to the other. After awhile, you might not even know whether you're thumbing through the web or accessing an app that's native to your phone. |
