public relations

How to Manage a Crisis So Your Business Saves Face

No company is immune to a crisis. If you find your organization in a position where it could stand to lose customers, money, or its reputation, the first thing you need to do is own up to the situation. This story talks about what communications actions companies can take to mitigate a crisis.

Naomi Karten's picture
Naomi Karten
Instead of Overreacting to Stressful Situations, Try Underreacting

Overreacting is what we’re often inclined to do when we're in frustrating situations. You can try methods to avoid overreacting, but an interesting one is to aim to underreact. By making a commitment to underreact to problems, you cultivate a calm attitude and benefit yourself and the other party.

Naomi Karten's picture
Naomi Karten