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Get Out There and Learn About Stakeholders' Problems One of the more often repeated phrases from the lean startup and customer development lexicon is the admonition to "get out of the building" in order to meet and learn about customers. What project teams should take away from this idea is the need to interact with stakeholders to address problems. |
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Using Kano Analysis to Define Your MVP Kano analysis is a great tool for prioritizing the capabilities that you build into your product. It provides a great framework for competitive analysis, comparing products in the context of what actually matters to users and not just a list of checked and unchecked boxes. |
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From Acceptance Criteria to Acceptable Product Using acceptance criteria to define an acceptable product works all the way up the stack from clarifying what the development team is being asked to do, to understanding what the users really need, to defining the minimum viable product that allows the company to achieve its goals. |
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If the Future Is Mobile, Where Is the Revenue? As PC-centric companies struggle to make a profit while the world goes mobile, those already in mobile technology have just as much trouble finding the advertising revenue that was once found on desktops. Marketers are going to have to do better than banner ads and accidental clicks. |
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Cutting through the Requirement Prioritization Nightmare Requirement prioritization can be a difficult exercise. Stakeholders often insist that every requirement is essential, and prioritizing requirements can feel like asking them to part with their most treasured personal possessions. Adrian Reed offers three ideas for making prioritization easier. |
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Alternative to Google Tries to Establish Credibility and Value As Europe demands changes to Google's privacy practices, a new search engine competitor enters the race with one major difference between itself and the search giant. But can it prove its actual worth and overall necessity to users? |
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Starbucks Welcomes Square Wallets In another step toward making the mobile wallet the one consumers ultimately reach for, Starbucks recently announced that customers will be able to use the Square Wallet app to pay with their smartphones at US Starbucks stores beginning in early November. |
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Requirements Gathering vs. Elicitation While mature business analysis professionals and organizations have adopted “elicitation” as a preferred term, the business analyst job market has not gotten the memo. Laura Brandenburg explores the latest and greatest term "requirements gathering" and discusses if either of these terms is accurate. |
