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Integrated User Experiences: Let Your Product Market Itself A new idea being implemented in software is engineering marketing elements into the product itself. When a suite of products is developed, the right levels of touch points, integration, and cross-collaboration are built right in. This can mean lower marketing costs and higher end-user results. |
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Three Ways to Increase Test Coverage Most defects are due to poorly defined requirements and incomplete test coverage, and fixing an error is cheaper at the coding phase than during testing. In order to ensure more thorough testing, try functional workflow documentation, four-dimensional test coverage, and risk-based prioritization. |
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Evaluating Your Risks before Moving Data to Cloud Storage When companies move services to the cloud, security concerns don't disappear by transferring management to the cloud service provider. It's smart to familiarize yourself with what security controls the service provider has in place first, and to have ways of auditing those protocols as you proceed. |
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Let’s Stop the Password Madness People and organizations definitely should take security seriously. That said, some of the “experts” advising about password security are going too far. Frequent password changes give the appearance of more robust security without actually affecting anything. Payson Hall unpacks this requirement. |
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How Technology Is Changing the Air Travel Experience Several developers are working on creating a personal flying experience for frequent travelers, helping them save time and fly hassle-free. These solutions charter private jets for their members, letting them bypass airport parking and security lines. What will it take to get them off the ground? |
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The Google-fication of Uber We have Uber to thank for a new way to describe any job performed by part-time, temporary workers who are hired or dispatched via an app. There is an “Uber” for a wide array of jobs, and the list keeps growing. This story looks at some of them—and at whether this business model will keep growing. |
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Two Tales of Sloppy Service (and Their Very Different Outcomes) This story details two tales of sloppy service—but they have very different endings. In one case, the company representative refuses to acknowledge error or make up for inconvenience, but in the second, the rep apologizes and goes above and beyond to make it up. Which do you think retains customers? |
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What Mobile Payment Solutions Need to Take Off With all the growth we are witnessing in the mobile space, mobile payment solutions seem to be the way of the future. However, these solutions have to be robust and win the confidence of merchants, payment processors, and end-users in order to really take off. What will it take for that to happen? |
