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What's More Important: Mobile App Performance or User Experience? More and more, users are expecting increasingly responsive apps on day one, and if certain actions take just a single second longer than what they feel is justifiable, the app could be uninstalled before it’s ever really given a chance. But more complex apps might just be slower. Which is the priority? |
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Performing Competitor Analysis in Product Development Competitor analysis is an assessment of the strengths and weaknesses of current and potential competitors of the product you’re developing. Analyzing competitors' offerings in regards to various areas, functions, and features can help you design a product that will fill a void and be a hit with customers. |
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Why Problems Are Good Many large enterprise technology systems have suffered incidents that had significant impact to the customers as well as the firm itself. But experienced IT professionals know that learning from our mistakes is good, and so, too, is harnessing the lessons learned from a serious incident or problem. |
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Providing Visibility into Testing Processes That Matter If the goal of a tester's customer report is to figure out what needs fixing, how close you are to shipping, or how much time you need to do additional testing, the metrics provided often don't give any of those answers. Matt Heusser tells you how and why you need to focus your information. |
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Testing Customer Touchpoints When testing a product, it can be easy to neglect how support processes such as call verifications, email communication, online chat, and service request processes function. But these touchpoints go a long way toward defining customer experience and an organization in general. How can you improve? |
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Building an Effective Lean Testing Strategy Lean testing strategies can help QA teams effectively mitigate wasted resources and ensure that they are giving each project the attention it deserves. Sanjay Zalavadia details some strategies QA teams should implement in order to create an effective lean testing practice for their operations. |
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The Lean Startup Methodology and Its Value for Testers Testers are rarely part of an entrepreneurial startup team, but are there lessons for them in the lean startup approach? Lee Copeland says yes. The basic idea behind lean startup is that companies should focus their time and resources more efficiently, and this concept surely can benefit testers. |
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What's Your Story? How Testers Add Value Testers have a story. It involves the kind of information we gather, the way we gather it, whom we tell, and what decisions are impacted by it. Management has their own story, but sometimes the goals are different. Find out the story your executives have for testing, and see what value it brings. |