When it comes to your project succeeding, the quality of the code is secondary to user experience. That's because software is all about making users' jobs easier. If you start coding in a vacuum without understanding what your users need to do, you can't be sure you’re making the right thing. You need UX research.
Chris is a Product Designer and Researcher working at Redgate Software in the R&D division. He's a big visual thinking enthusiast and active member of the sketching and UX communities, trying to encourage people to embrace doodling in order to help express ideas to colleagues, clients and customers in an engaging visual format.